Monad One

( 2025, Bali )

Client:Monad One
Agency:Type-Alchemist
Service:Personal Brand
Logo Mark
Website
Publications

Design Director:Xiaofeng Jiang
Design Assistant:Qiurui Rao
Xuyang Hu
Weiqing Zhuang
Motion Design:Qiurui Rao
Website Development：Xiaofeng Jiang
Ruifan Xiao

Monad One is a Chinese artist working across painting, drawing, photography, filmmaking and installation. We have created the personal identity and website for her. To convey the raw and untamed essence of her work, we explored the potential of Brutalism in graphic design, creating a sense of "exquisite simplicity without ornamentation."

The logo design is derived from the combination of "M" and a trident. The inverted trident serves as a metaphor for rebellion against authority.